PC Jeweller Company has presented a new line of jewelry called SPECTRUM, which since December 16 has been on sale in 39 PC Jeweller stores all over the country.
The SPECTRUM collection was developed taking into account the trend towards buying light and simpler jewelry, which are popular among young consumers and working class representatives. Motives used in the design of products from the new collection go back to the colors of the rainbow - decorations are strewn with colored diamonds and precious stones of fashionable forms in a frame of yellow or white gold. The collection consists of earrings, bracelets, rings, pendants and sets with pendants, which are presented in various colors of the rainbow from red to purple.
PCJ positions the SPECTRUM collection as a series of affordable jewelry that sells for between 10,000 and 120,000 rupees.