Kingold Jewelry Inc. recently began selling products from 24-carat gold through the online portal of the China Construction Bank (CCB), located at http://mall.ccb.com. The CCB site unites a number of manufacturers, wholesalers and retailers and is a trading platform for interaction between producers and consumers in B2B and B2C formats, Rapaport reports.
Kingold CEO Zhihong Jia said: "We continue to look for new channels for the marketing of our products. The recently reached agreements give us the opportunity to expand our client base. The launch of sales on the CCB portal is a major milestone in the development of Kingold, allowing access to a wide range of customers and taking advantage of the rapidly growing online sales segment in China. "