India will showcase the latest gemstones and jewelry at the 17th Basel World exhibition, which will be held March 19-26, 2015. This year, as before, the Gem & Jewelery Export Promotion Council (GJEPC) will display the products of leading Indian cutters and jewelers who will present the most interesting precious stones and jewelry from India, created specifically for European market.
On the territory of the "Indian Pavilion" in Basel, buyers will be offered a number of innovative products, with the main emphasis being placed on the best quality that meets international standards. This became possible thanks to leading companies in the sphere of diamond and precious stones cutting, jewelery making and export.
In 2013, exports of Indian gemstones and jewelry to Europe reached an impressive value of $ 4 billion. GJEPC Chairman Vipul Shah said: "Undoubtedly, Europe is the most important trading partner for India." Basel World is the optimal platform for increasing the brand recognition of India and improving interaction with key industry representatives around the world.Every year, thanks to the participation of the Indian pavilion, GJEPC is trying to increase trade with India and consolidate its leading position in the field of jewelry etc. This year we will also demonstrate high standards of craftsmanship and the inexhaustible creative potential of Indian craftsmen, and we will also promote India as the main center for jewelry design. "
This year, the Indian pavilion will feature a number of unique jewelry items from India that have won prizes of the recently awarded best jewelers organized by GJEPC. Representatives of the Council are convinced that this will be a good step for maximum recognition of the works of the best masters and will ensure the further growth of the jewelry industry in the country.